AITTA Jakarta Travel Mart (AJTM) 2026 is a B2B travel trade marketplace organized by the Association of the Indonesian Tours and Travel Agencies (AITTA).
The event is designed to connect tourism suppliers, destinations, travel companies, and international buyers through structured business meetings and networking opportunities.
AITTA Jakarta Travel Mart (AJTM) 2026
AITTA Jakarta Travel Mart (AJTM) 2026 is a B2B travel trade marketplace organized by the Association of the Indonesian Tours and Travel Agencies (AITTA). The event is designed to connect tourism suppliers, destinations, travel companies, and international buyers through structured business meetings and networking opportunities.
AJTM serves as a strategic platform to promote Indonesian tourism products, strengthen industry partnerships, and create new business opportunities within the regional and international travel market.
Purpose
The event aims to facilitate direct engagement between tourism sellers and buyers, helping participants expand their networks, develop partnerships, and generate business across Indonesia's tourism sector.
Key Objectives
- Connect Indonesian tourism suppliers with domestic and international buyers.
- Promote Indonesian destinations and tourism products.
- Generate business leads and commercial partnerships.
- Strengthen Jakarta's position as a major tourism and MICE hub.
- Support the growth of inbound and outbound tourism.
Event Format
B2B Business Matching
Pre-scheduled appointments enable buyers and sellers to meet efficiently and discuss potential business opportunities.
Networking Sessions
Participants have opportunities to build relationships with tourism professionals, travel agencies, tour operators, and destination representatives.
Destination Promotion
Tourism boards, hotels, DMCs, attractions, and tourism organizations can showcase their products and services to targeted buyers.
Industry Collaboration
The event encourages cooperation among travel stakeholders, supporting the development of new tourism programs and market access opportunities.
Target Participants
Sellers
- Tourism Boards
- Destination Management Companies (DMCs)
- Hotels and Resorts
- Airlines
- Attractions and Activity Providers
- Cruise Operators
- Travel Technology Companies
- Tourism Service Providers
Buyers
- Travel Agencies
- Tour Operators
- Tourism Wholesalers
- Corporate Travel Buyers
- MICE Organizers
- International Travel Professionals
Key Benefits
- Direct access to qualified buyers from Indonesia and international markets.
- Efficient business meetings through structured matchmaking sessions.
- Enhanced destination visibility among travel trade decision-makers.
- Opportunities to develop strategic partnerships across the tourism value chain.
- Lead generation and business development in key source markets.
- Market intelligence and industry insights through engagement with tourism professionals.
- Strengthening of Indonesia's tourism network through collaboration and relationship building.
Strategic Importance
AITTA Jakarta Travel Mart plays an important role in promoting Indonesia's tourism industry by facilitating direct business interactions between suppliers and buyers. The event helps participants expand market reach, strengthen commercial relationships, and position Indonesia as a competitive destination for leisure, corporate, and MICE travel.